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Resource

Environment Victoria (Australia)

Victoria's leading non-government environment group - mobilising 5 million people to take Green Action

In the 1960s a group of Victorians joined forces to keep the Little Desert from becoming an agricultural development. Wonder of wonders, the cherished landscape was spared. And the Little Desert National Park was established, which was a small victory for Victoria's natural environment. The funny thing about small victories is … they make you feel empowered. They make you want to take on more challenges. Bigger ones. Tougher ones. And that's how Environment Victoria got started. Now, 40 years later, we're the leading environment group in Victoria. We’re plugged in and organised. Independent of the government. And definitely not for profit. We’ve had our share of victories. And we’re feeling more empowered than ever before. Which is why we’ve come up with the audacious goal of getting all 5 million Victorians to join us, even if it’s just in some small way. We’re calling it Green Action. With your help, we can persuade every Victorian to get involved. It won't be easy. But 5 million people can get our representatives hopping. Get businesses bending over backwards to become truly green. Get the whole country to pay attention. Maybe even the world.