The Enzo Ferrari Museum complex is located on about 6,000 square meters and includes Enzo Ferrari’s Birthplace and a futuristic automotive design gallery, painted in the yellow that Enzo Ferrari chose as the background for the Prancing horse on his famous automotive logo.
The interior of the home features a multimedia display of pictures, unpublished films and precious mementoes of Enzo Ferrari’s life as a man, driver and car-maker throughout the 20th century. The visitor embarks on an emotional journey, in the age of huge challenges and the passion for speed, to discover the myth. The exhibition layout is characterized by modular white furniture, housing objects, documents, photographs, screens, like the pages of a book where the life of the great constructor is unveiled.
The Exhibition Gallery houses a flexible exhibit space for the stories, figures, places and races of the Modena sport motor racing industry. Cars, exhibited like works of art on design platforms, are periodically changed. This exhibition gallery houses a Documentation Centre, an Educational Centre, a conference room, a bookshop and a cafeteria and provides space to organize conference, launches and cultural events.
The museum complex is designed for energy efficiency and environmental sustainability using bioclimatic principles and made with innovative materials. Technologies include a geothermal system that supplies radiant air-conditioning, solar thermal panels that produce hot water and exhibition spaces without direct natural light are powered by photovoltaic panels installed in the sound barriers next to the railway lines.