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Hyperflex Primer helps roofing become more energy-efficient by providing an insulative coating. By infusing recycled rubber into a non-toxic, non-carcinogenic acrylic paint Hyperseal is able to create a highly durable and environmentally safe product that can replace otherwise harmful and cancer causing substances that are typically used for exterior use. Because it drys to a tough flexible rubber it can replace asphaltic compounds that are toxic and are damaged by UV rays. The recycled rubber gives it enhanced properties that creates an inner-tube-like membrane that can be applied like regular paint. And, not only that, it also is helping divert waste tires from landfills by utilizing the recycled rubber (powder). Hyperflex Primer adheres to concrete, asphalt, shingles, 3M/tile, EPDM rubber, wood, metal, rolled roofing, & gravel